Expertise
Haroon Scharifi is responsible for the strategic and operational development of the Scharifi Group. His focus is on the establishment, management, and long-term advancement of rest stop, petrol station, gastronomy, and site structures.
He combines entrepreneurial decisions with a clear focus on ongoing operations: What structures does a site require? Which partners need to be integrated? Which processes ensure quality, economic efficiency, and reliability in daily operations?
His central aim is to establish sites not for short-term gains, but to ensure their long-term viability – for guests, teams, partners, and the corporate group.
